Sunday, December 8, 2024

“Adaptive problems are embedded in social complexity, require behavior change, and are rife with unintended consequences. By way of contrast, technical problems (such as the polio virus) can be solved with a technical solution (the Salk vaccine) without having to disturb the underlying social structure, cultural norms, or behavior.”

The Power of Positive Deviance Richard Pascale, Jerry Sternin, Monique Sternin